That new blog smell...
I stumbled on some fresh produce: Brent Friedman, co-founder of Electric Farm Entertainment, has a new blog at the EFE website.
Having been a fan of EFE projects [Afterworld, Gemini Division] and having interviewed Mr. Friedman a few times in the past I am always impressed by his vision. In this new blog Brent spells out the building blocks of "New Media"
As I posted in my comments there;
the salient points of “Old Media” copycat success and the “New Media” symbiotic relationship between content and consumer are the meat of the paradigm that is “Internet Broadcasting”.At the bottom of the post was a must have for those new to serialized web projects: If you haven't watched all of those GO NOW!What I am going to be excited to learn about in future blogs is the transparency between portals and viewer immersion; being able to watch/play/immerse myself in a project through multiple portals seamlessly. Not just Enhanced Experience or ARG ancillary content, but truly seamless pathing between distribution platforms to allow viewers active [or passive] participation in a project.
Labels: Afterworld, Brent Friedman, broken saints, convergence, deleted the game, digital, Gemini Division, hayley project, innovative, interactive, IQ 145, monetization, narrowcast, woke up dead, zomedy

